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Breakaway Promotions to Organize 2011/2012 National Championships

September 8, 2010

Portland, Ore. – Breakaway Promotions, one of the country’s premiere cycling race organizers, has been selected by the Sun Valley/Ketchum Chamber and Visitors Bureau and USA Cycling to act as the race organizer for the 2011/2012 USA Cycling Mountain Bike Cross Country National Championships. The competition, to be held in Sun Valley, ID., will include the Olympic Cross Country, Short Track Cross Country and Super D events. Breakaway Promotions was selected based on its reputation for managing complex cycling events such as the Tour of Utah and the Mt. Hood Cycling Classic. Breakaway has long term experience with USA Cycling and is the race coordinator for the Masters Road National Championships, the Junior, U23 & Elite Road National Championships, as well as the Mountain Bike Marathon National Championships.

The races will be held on Dollar Mountain, part of Sun Valley Resort, in July of 2011. The diversity of the terrain and the outstanding facilities for spectators and families makes Sun Valley an ideal location for a national mountain bike competition. The ability to create a demanding course and manage the logistics was key in the selection of Breakaway Promotions as the race organizer. Over 1400 racers (accurate since we now have new races) are expected to participate.

“This race is one of the top events in U.S. cycling competition. We believe our proven experience will ensure a memorable race experience, not only for its dramatic courses but for the excellence of execution,” states Chad Sperry, CEO Breakaway Promotions and Race Director. “Everyone involved is dedicated to providing an outstanding event.”

“Sun Valley has such a strong mountain biking community and we’re very bexcited to be holding our USA Cycling Cross Country Mountain Bike National Championships there for the next two years,” said USA Cycling National Events Director, Kelli Lusk. “USA Cycling has always been impressed with the extraordinary effort that Breakaway Promotions puts forth as an organizer for national championship events and we’re

thrilled to work with them again in Idaho.”

“The operations of a well-respected race director, along with all the event and marketing knowledge of the Sun Valley Resort and our own Chamber staff, were key to the success of this bid,” notes Carrie Westergard from the Sun Valley/Ketchum Chamber & Visitors Bureau.  “We worked closely with Breakaway Promotions, Metric Marketing Group, Inc. and spent hundreds of hours to formulate the successful bid.”

About Breakaway Promotions

Recognized as one of the premier cycling race organizers in the United States, Breakaway Promotions owns, organizes and manages professional and amateur bicycle races across the country. Please visit www.breakawaypromotions.com.

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